Integration

Klaviyo Integration

Connect Sorae campaign events to Klaviyo so your lifecycle marketing flows trigger at the right moments. Referral invites, conversion events, and reward issuance sync to Klaviyo profiles and flows without custom ETL work.

OAuth account connection

Event emission for referral lifecycle

Profile upsert support

Health and disconnect controls

Connect and configure in minutes

Link your Klaviyo account through OAuth from the Sorae admin integration settings. Once connected, Sorae begins emitting campaign lifecycle events to your Klaviyo workspace. Your team controls templates, journeys, and segmentation. Sorae just provides the event triggers and profile data.

  • OAuth-based account connection from Sorae integration settings
  • Klaviyo workspace selection for multi-workspace accounts
  • Connection health indicator visible from integration settings
  • Disconnect control with clean session invalidation
  • Re-connection flow for OAuth token refresh scenarios
  • Event emission begins immediately after successful connection

Campaign events your flows actually need

Sorae emits events for the moments that matter in a referral lifecycle: advocate start, invite sent, referred visit, conversion, and reward issuance. Each event carries the context your Klaviyo flows need to personalize messaging without additional data lookups.

  • Advocate start event when a referral participant joins the program
  • Invite sent event with recipient email for deliverability tracking
  • Referred visit event when a friend lands via a share link
  • Conversion event with order context for thank-you flows
  • Reward issued event with discount details for advocate notification
  • Custom event properties for campaign slug, program type, and channel

Consent-aware sending and profile sync

Invite and reminder sends from Sorae respect Klaviyo profile consent and suppression lists. Profile upsert operations update advocate and affiliate records without overwriting existing subscription status or list memberships.

  • Consent check before invite and reminder sends
  • Suppressed profile detection prevents sends to opted-out emails
  • Profile upsert with advocate and affiliate attribute updates
  • List membership preserved during profile sync operations
  • Delivery failure recording for send-level operator review
  • Consent-compliant marketing flow triggers from Sorae events