Referral loops
Affiliate creator programs
Giveaway-driven audience growth
Lifecycle marketing event sync
One growth stack across acquisition channels
Most DTC brands run referral, affiliate, creator, and list-growth programs through different tools, creating attribution gaps, disconnected analytics, and operational overhead. Sorae runs all four from one platform with shared reward policies, one analytics layer, and one admin surface for your growth team.
- Referral programs for customer advocate loops and word-of-mouth growth
- Affiliate programs for creator and partner acquisition at scale
- Giveaway campaigns for owned-list growth between referral cycles
- Shared analytics dashboard across all campaign types
- Anti-abuse controls protecting incentive budget across programs
- Klaviyo event sync connecting campaign moments to retention flows
- Stripe Connect payouts automating creator commission delivery
Retention-ready data from acquisition events
Every referral, affiliate conversion, and giveaway entry creates a data point for downstream lifecycle marketing. Sorae's Klaviyo integration delivers those events in real time, so your retention team can trigger nurture flows, win-back sequences, and reward notifications without manual data exports.
- Advocate start events trigger welcome and activation sequences
- Referred conversion events fuel post-purchase thank-you flows
- Reward issued events notify advocates their incentive is ready
- Giveaway entry events feed welcome sequences for new subscribers
- Affiliate activation events signal new partner onboarding flows
- Consent-compliant event delivery respects Klaviyo suppression state